THE REASON WE BUILT THIS
BA² wasn't built in a boardroom.
It started with a father and daughter who believed discipline, purpose, and hard work still matter.
This brand exists because of that belief.
Real Athletes. Real Work.
Jen
California
I rebuilt my life from the ground up—overcoming addiction, incarceration, and starting over from nothing.
Now I help others take control of their lives through movement, nutrition, and mindset.
I’m a transformation coach and founder of New Win Fitness. No excuses. Just the work.
BA² aligns with that standard—discipline first.
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Heather
North Carolina
I started my fitness journey during one of the hardest times of my life.
Since then, I’ve committed to showing up 6–7 days a week—building strength, discipline, and resilience along the way.
I’m a wife, a mother, and a full-time executive. No excuses. Just the work.
BA² fits that mindset—clean, strong, and built to keep up.
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Let customers speak for us
These leggings are extremely high quality. The material is perfect for athletic curves, the stitching makes them look super sleek, and they are so comfortable to work out in or just to lounge. Can’t wait to get each color!
No Frills Simple Performance Gym Wear. Great Quality, Great Fit, Great Price. I'll be buying more items as they drop!
Very comfy. Good Quality. I like the vintage design.
Excellent quality. I wonder who build this beautiful website
I’m absolutely thrilled with this hoodie — it fits perfectly and feels like nothing I’ve ever worn before. The material is unbelievably soft (that brushed fleece lining is a game-changer), and the stretch gives just the right amount of move-with-you comfort. The cut is spot-on for me (I went with my usual size and it hugs in all the right places without being tight). Visually, the “military” styling is sharp — casual enough to wear every day but clean enough that I don’t feel sloppy.
If you’re looking for a hoodie that combines outstanding comfort, a flawless fit, and great aesthetics — this one definitely delivers.
Well made product , comfortable, washes well and lasts . Customer service was exceptional in assisting with sizing . Would recommend to anyone who wants quality work out or just comfortable hang out clothing .
I wasblown away by the quality of this hoodie. The material feels premium — thick, soft, and warm without being heavy. You can tell it’s made with care; the brushed fleece inside is incredibly comfortable, and the stretch gives it a perfect fit. It does run a bit snug, so I went one size up and it fits perfectly. The look is clean and modern — simple but stylish enough to wear anywhere. Easily one of the best hoodies I’ve ever owned
Very comfortable shirt. I wear mine all the time, fits well
I like BASquared Leggings. They fit well, last even after repeated washings. I alternate my one pair of leggings by basquared with another brand I own…and I’d just bought another pair. Great Leggings worth the price.
Got these as a gift and they're so much stronger than the cheap shorts you get from the Nike's of the world these days. And Damian runs the friendliest customer service in the US!
The fit was great and the quality of the material was great, super soft and comfortable.
Great quality product, great customer service.
Very comfortable, nice quality, I highly recommend this!
I love the feel of the material, super soft and comfortable.
Love the leggings! And the logo makes them even better! But by far the customer service I received, after checking on the shipment, was amazing and something that’s very rare these days. Highly recommend Damian and basquaredfitness!!!
